Twitter Dominates Live TV Because Social TV Is Failing

Editor's note: Somrat Niyogi is the CEO of?Miso. Every time I turn on the TV, I see Twitter. Hashtags and Twitter handles are on TV shows. There are dedicated pages to world events like the Olympic Games.?Even entertainment news reporting has been transformed because the general population can get in touch with what?s happening in the lives of celebrities instantaneously.

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